{"product_id":"fit-pro-business-school-2-ceu-hours","title":"Fit Pro Business School 4-Part Playbook: Part I (3 CEU Hours)","description":"\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003e3 CEU Hours\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eNASM .3, AFAA .3, AAAI\/ISMA 3, IFTA 3 \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eThis course provides an overview of fundamental business principles and \u003c\/strong\u003e\u003cstrong\u003emarketing concepts used in today’s fitness and wellness marketplace. E\u003c\/strong\u003e\u003cstrong\u003explore entrepreneurship, branding, consumer behavior, leadership, digital \u003c\/strong\u003e\u003cstrong\u003emarketing, social media strategy, sales, communication, and business ethics. \u003c\/strong\u003e\u003cstrong\u003eEmphasis is placed on real-world application, professional development, and \u003c\/strong\u003e\u003cstrong\u003ecareer readiness. Upon completion of this module, you will acquire the \u003c\/strong\u003e\u003cstrong\u003eknowledge, skills and ability to make decisions that drive retention, referrals \u003c\/strong\u003e\u003cstrong\u003eand revenue.\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLearning Objectives\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Understand the basic functions of business operations\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Explain key marketing concepts and strategies\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Identify target audiences and consumer behaviors\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Create branding and promotional ideas\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Demonstrate communication and teamwork skills\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Understand social media, AI and digital marketing basics\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Analyze successful businesses and marketing campaigns\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Develop introductory entrepreneurial and leadership skills\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Develop stronger relationships with clients for opportunities to upsell\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Make decisions that drive revenue\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e● Create a brand that will generate referrals\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCourse Framework:\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e1. Introduction to Business Fundamentals\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e2. Entrepreneurship \u0026amp; Innovation\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e3. Business Ethics \u0026amp; Leadership\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e4. Branding \u0026amp; Personal Branding5. Marketing Basics \u0026amp; Consumer Behavior\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e6. Social Media, AI \u0026amp; Digital Marketing\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e7. Sales \u0026amp; Customer Experience\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e8. Communication \u0026amp; Networking\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e9. Financial Basics for Business\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e10.Teamwork \u0026amp; Workplace Culture\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e11. Business Strategy \u0026amp; Growth\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e12.Creating a Marketing Campaign\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e13.Student Reflections\/Practical Application\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e14.Multiple Choice Question Final Quiz\u003c\/strong\u003e\u003c\/p\u003e","brand":"FitFixNow","offers":[{"title":"Default Title","offer_id":46914255290567,"sku":null,"price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/7925\/2679\/files\/125B503B-109A-4479-B4C2-E1CCFEA4CA73.png?v=1785266738","url":"https:\/\/www.fitfixnow.com\/products\/fit-pro-business-school-2-ceu-hours","provider":"FitFixNow","version":"1.0","type":"link"}